How to Get More Views on TikTok
Need help with getting more views on your TikTok videos? We’ve got all the tips for you to increase your views and engagement.
Posted 7 months ago
Written by
Mackenzie TaylorPosted 7 months ago
Oh, boy. Trying to get the most amount of people to view your TikTok can be tricky. Especially as the number of people who have and make their own TikToks has gone up … quite a lot. Everyone and their mom are on TikTok now so how in the world do you get people to see yours? Good question. And one we’re going to be answering today. Here are our top tips for getting more views on your TikTok videos.
Jump to a section ✨
- Add hashtags #️⃣
- Keep short 👇
- Trending sounds 🎶
- Post at the right time ⏰
- Finding your specific audience 🙋♀️
- How-to video 🎥
- Duet and Stitch 🪡
- Collab with someone 👯♀️
- Buy some ads 💸
- Engage with users 🗣
- Use your caption✍️
- Upload multiple videos a day 📱
- Promote your video on other social media platforms 🤳
- Make a playlist 🎧
- How often should I post on TikTok to increase my views?
- Can I increase my TikTok views without spending money on ads?
- How long does it take to see results from implementing these tips?
- What types of content perform best on TikTok?
- How can I improve the quality of my TikTok videos?
- What is the best time to post on TikTok to reach my audience?
- How can I optimize my TikTok profile for better discoverability?
- What are some effective TikTok hashtags to use?
- How can I measure the success of my TikTok content?
What counts as views on TikTok?
Before we get started on telling you how to get more views, let’s start with what actually counts as a view on TikTok? According to TikTok, a view counts if someone watches for at least 5 seconds.
How much will TikTok pay you for views?
TikTok has something called a Creator Fund to give the top-tier creators some $$$. At the moment, TikTok pays around 2-4 cents per 1,000 views.
How long should my TikTok be?
Based on data from WIRED, the most liked TikTok videos are between 21 to 34 seconds.
How to get views on TikTok
Okay, so how do you actually get views on your TikTok video? There are a few different ways how to get your videos on more people’s FYP.
Add hashtags #️⃣
Like Instagram, adding hashtags to your video caption will hugely help you in getting discovered on the app. Especially now that TikTok has increased the number of characters you’re allowed to use in captions, you can now start using even more hashtags and keywords in your caption to increase your discoverability and reach on the platform.
Flick tip: Need help finding hashtags? Why not try Flick for FREE for 7 days?
Keep short 👇
Thanks to TikTok, our attention spans are getting shorter and shorter which means keeping your TikTok video short. Videos have a better chance of being watched and shared over and over again when they are between 21 to 34 seconds compared to a minute-long video.
Trending sounds 🎶
This might be a fairly obvious one but it’s one we have to point out: use trending sounds! You can even add sounds to your TikTok video without it even playing just so your video lands on the trending sound page. TikTok started as a dance and music app and now lip-syncing has made the app even more popular so use a sound that you can make work with your content and watch the views come in.
Post at the right time ⏰
Again, a fairly obvious one but make sure you’re posting at the time when your audience is online! If your main followers aren’t online and you’re posting, your engagement will likely not be as high which means TikTok won’t be sharing it as much with new followers and your views and likes will be minimal.
Go to your analytics of your TikTok and see which days and times your audience is online so you can be posting during those times.
Click here to find the best time to post on TikTok.
Finding your specific audience 🙋♀️
It can be hard to find just the right people for your niche but find them you must! So how do you go about doing that? Take some time to think about who you want your audience to be. What do they look like? What do they like? Are you sharing funny content? Sad content? Opinionated content? Figure out who you’re making things for and always keep them top of mind when filming videos.
How-to video 🎥
An effective video that you can make is a how-to or tutorial video. The reason that sewing your own clothes became so #trendy during the pandemic is because of TikTok users sharing their tutorials on how to make a new dress, jacket, bag, and everything in between!
Have something that you can show your followers how to make? Create a video and do a step-by-step (you can even make it a video series!) on how to make something.
Duet and Stitch 🪡
Dueting someone’s song or just adding your own opinion is one of the best ways to increase your views. Dueting splits the screen so you and the person’s video you’re dueting with are side-by-side so you can add funny commentary, a hot take, or something else in-between.
Response videos do SO well on TikTok. People love to have their opinions heard so stitching a video on TikTok can be a great way for your content to be seen by way more people on the app.
Flick’s tip: Need help figuring out ways to stitch TikTok videos? Click here to see our top tips.
Collab with someone 👯♀️
Are you in touch with a TikTok creator or brand that has a following? Reach out and collaborate with them! Being able to be in a video with someone who has a following already will help you get more eyes on your video (plus, the potential to get more followers!).
Buy some ads 💸
If you’ve got the budget, put some money behind one of your TikTok videos. This will help boost your video and put on more feeds of your potential new followers.
Engage with users 🗣
The more engagement you have on your video, the more often TikTok will share your video and push it to feeds. How do you get more engagement? By engaging with others! Start commenting on any comments you get. Go to other videos you like and comment. By interacting and engaging, more people will see your profile, click over to your feed, and you’ll have the potential to capture them with a follow and a video view.
Use your caption✍️
TikTok recently increased its captions from 300 characters to 2200 characters and it’s time to use those characters wisely. TikTok has now beaten out Google when it comes to searching for things, so using specific keywords in your caption will help with getting views on your video when people search the app. Make sure you’re using words that you think people are searching for and use that caption efficiently!
Flick’s tip: Need help with writing the perfect caption? Use our 30-day FREE caption template.
Upload multiple videos a day 📱
One of the things TikTok says you should be doing if you want to get more views is to make multiple videos a day. It recommends you post 1-4 times per day, and even better is if you split your videos into multiple parts so people are more likely to come back or head to your profile for the rest of the parts.
Promote your video on other social media platforms 🤳
If you want more people to view your TikTok videos, you should promote them on your other social media pages! Cross-promoting will get your followers from other channels to come to your TikTok page and see what you have going on over there.
Make a playlist 🎧
One of the newest and best ways to get more views is to create a playlist of your videos. Have multiple videos covering the same type of topic? Organize them into a playlist and tell people they can get even more similar videos by viewing that playlist. It’s a great way to build up SEO on the platform and have great storytelling on your page.
Frequently Asked Questions
How often should I post on TikTok to increase my views?
While TikTok doesn’t provide a one-size-fits-all answer, generally, posting 1-4 times per day is a good starting point. However, the optimal frequency can vary depending on several factors:
- Your niche: Some niches, like news or sports, require more frequent updates to stay relevant. Others, like lifestyle or fashion, might benefit from less frequent but higher-quality posts.
- Your audience: Analyze your audience’s behavior to determine when they are most active on TikTok. Post during peak times to maximize your reach.
- Your content creation capabilities: Ensure you can consistently produce high-quality content at the desired frequency. Overextending yourself can lead to burnout and decreased content quality.
Can I increase my TikTok views without spending money on ads?
Absolutely! While ads can be a powerful tool for boosting visibility, there are many effective organic strategies to increase your TikTok views:
- Create high-quality content: Focus on creating engaging, relevant, and visually appealing content that resonates with your audience.
- Use relevant hashtags: Research popular hashtags in your niche and use them strategically in your captions.
- Engage with your audience: Respond to comments, messages, and duets to build relationships with your followers.
- Collaborate with other creators: Partnering with other creators can help you reach a wider audience and gain exposure to new followers.
- Optimize your profile: Ensure your profile is complete, informative, and visually appealing to attract new followers.
How long does it take to see results from implementing these tips?
The time it takes to see results can vary depending on various factors, including the quality of your content, your target audience, and the competition in your niche. Consistency is key, so keep creating and sharing content regularly. While you might see some initial results quickly, it may take several weeks or months to build a substantial following and increase your views significantly.
What types of content perform best on TikTok?
TikTok is a rapidly evolving platform, and content trends can change frequently. However, some types of content consistently perform well:
- Short-form videos: TikTok is designed for short-form content, so keep your videos concise and engaging.
- Humorous content: People love to laugh, so videos that are funny or entertaining often perform well.
- Educational tutorials: How-to videos and tutorials can be valuable to your audience and help you position yourself as an expert in your niche.
- Trending challenges: Participating in popular challenges can help you reach a wider audience and increase your visibility.
- Behind-the-scenes content: Give your followers a glimpse into your life or business to build a personal connection.
How can I improve the quality of my TikTok videos?
Here are some tips for creating high-quality TikTok videos:
- Invest in good equipment: While you don’t need professional-grade equipment, having a decent camera and microphone can make a significant difference.
- Pay attention to lighting: Good lighting can make your videos look more polished and professional.
- Use engaging visuals: Incorporate eye-catching visuals, graphics, and effects to make your videos more visually appealing.
- Practice your editing skills: Use editing tools to trim your videos, add music, and create transitions.
- Stay up-to-date with trends: Keep an eye on TikTok trends and adapt your content accordingly.
What is the best time to post on TikTok to reach my audience?
The optimal posting time can vary depending on your target audience. To determine the best times for you, use TikTok’s analytics tools to track your audience’s activity and identify peak times. Additionally, consider your audience’s location and time zone.
How can I optimize my TikTok profile for better discoverability?
Here are some tips for optimizing your TikTok profile:
- Choose a catchy username: Your username should be easy to remember and relevant to your content.
- Write a compelling bio: Your bio should clearly communicate who you are, what you do, and what your content is about. Use keywords that your target audience might search for.
- Use a high-quality profile picture: A professional-looking profile picture can make a positive first impression.
- Link your other social media accounts: Connect your TikTok account to your other social media platforms to make it easier for people to find you.
What are some effective TikTok hashtags to use?
Research popular hashtags in your niche and use them strategically in your captions. You can also create your own branded hashtags to increase your reach. Here are some tips for using hashtags effectively:
- Use a mix of popular and niche hashtags: This will help you reach a wider audience while also targeting your specific niche.
- Be relevant: Only use hashtags that are relevant to your content.
- Don’t overuse hashtags: Too many hashtags can make your captions look spammy.
How can I measure the success of my TikTok content?
TikTok provides analytics tools that allow you to track the performance of your videos. Here are some key metrics to pay attention to:
- Views: The total number of times your video has been watched.
- Likes: The number of people who have liked your video.
- Comments: The number of comments your video has received.
- Shares: The number of times your video has been shared.
- Saves: The number of people who have saved your video for later.
By analyzing these metrics, you can identify which types of content perform best and adjust your strategy accordingly.
Now that you know how to get more views on your TikTok video, click here to learn how to get verified on TikTok so you can get even more views on your TikTok videos. Plus, if you’re looking for ways to create your TikToks in more effective ways, click here for the tools you need to make your TikToks the best thing ever.
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